We called ourselves "Function Design" to represent our belief that successful sites marry creative and technical disciplines: Organisational clarity in planning the structure and content, creative inventiveness in conception and design, and the technical ability to ensure the end result works as well as you expected.
Because specialised web technology can be used to streamline and add impact, it's important that you work with a web company that has an in-depth knowledge of what's possible.
Whether your goals are best met using online video, database-driven content or a traditional "static" website, we are able to provide a solution that fits the desired outcome.
No matter what technologies are available and how pretty they can be made to look, the end result needs to be usable and effective.
Because resources need to be marshalled towards a coherent goal we follow a process that establishes your objectives early on and then keeps them in focus throughout the project.
Sometimes the best way of reaching your targets is by following tried and tested conventions. But the obvious approach to a problem is not always the best and you do not want the more inventive solutions to pass by unnoticed.
Function Design bring a creative mindset into play that will help to find novel online solutions for business problems, saving you time and money.
It goes without saying that the image projected by your website should grab the attention of your target audience while communicating the correct look and feel.
Making sure that your online activities are ‘on brand’ in this way is a key part of the Function Design service.